01. Research
All our projects start in the same way: listening to the audience. Good research means formulating the right questions and rigorously analyzing the answers to obtain a diagnosis of the situation.
Although our clients may prefer to hire any of our services individually, altogether they are part of a proven comprehensive working system that consists of three parts: research, strategy and communication.
All our projects start in the same way: listening to the audience. Good research means formulating the right questions and rigorously analyzing the answers to obtain a diagnosis of the situation.
This is a crucial part in any professional campaign. The strategy defines the objective of the communication process and it becomes a guiding compass for every action in the campaign.
At this stage, we decide what we need to say (message), how to do it (delivery) and when is the best time to communicate our message (timing).